Did you know that 95% of those who start a home business fail? Sound fantastic? Each and every person who signs up for a "biz op" starts with such high hopes, energy and belief in their success, so why don't people succeed in promoting their home businesses?
If you haven't gotten your free ebook The 7 Greatest Lies of Internet Marketing, and you are planning to promote your home business on the internet, you should definitely get a copy of this ebook and read it. It will change the way you look at the "training" you're given by your upline or your business training back office.
About the same time I got an invitation to order this ebook, I'd just read a sales manual for my most current home business. Guess what, several of these 7 lies were included in this training manual.
The 7 Greatest Lies of Network Marketing:
Lie #1 – Everyone is your prospect!
Lie #2 – This really isn’t sales. We just share products with people.
Lie #3 – Anyone can do this!
Lie #4 – We’ll build your business for you.
Lie #5 – We have the best product ever!
Lie #6 – You just don’t have enough belief!
Lie #7 – The proven system.
You'll run into this too if you're starting a home business. It isn't really their fault, it's just the way "it's always been done."
OK, if you want to be successful, it's time to change the way it's always been done.
If you want a successful network marketing home business, here's one thing you have to do:
1. Become an expert and a problem solver. Offer solutions.
Business opportunities are a dime a dozen. People aren't interested in another "biz op" presentation so forget that! What you want is to get people to seek YOU out and ask about your product or opportunity.
How do you do that? Become an expert and a problem solver.
Everybody has a problem and your product or business solves someone's problem. Become an expert on that problem. So you sell a health product? What health problem does your product help to solve? What uses do people find for your product? Each of these uses solves a problem.
Write articles for Ezinearticles.com, start a blog or website, do a newsletter. If people think you are the authority, they value your opinion and advice. It won't really matter what product you sell. The product itself becomes almost irrelevant.
Don't chase after friends and family or look for ways to bring up your great business opportunity with everyone you meet. This is an invitation to frustration and failure. If you're a professional and an expert, they will come to you and there is no need to chase after anyone.
2. Let people get to know you.
What you are really promoting is yourself - not your biz op. You are promoting your expertise, your business methods, your values. Make use of the feature to add your photo to your blog or website. Write a bio that let's people know they are dealing with a real person. Social networking sites are great tools for putting yourself out there so people can get to know you and what you have to offer.
This is just two of the methods for success I learned from the ebook, The Renegade Network Marketer. If you would like to know more about how to be a successful at your home business, I highly recommend The Renegade Internet Marketer. This ebook totally changed the way I look at internet marketing and how to be successful at promoting my home businesses. This one isn't free but it will be the best $67 you ever spent-and it's tax deducible as a business expense.
When you purchase the ebook, you also get bonus features like the audio version which you can download to your computer or MP3 player. I downloaded the audio, put it on CD and listened to it on my daily walk. There is also a free Virology Report. However, besides the ebook, you also get access to the Renegade Marketing system, a website with how-to's on traffic generation, copy writing and other sales tools to help you build your business-no matter what your business is. Even if you're starting at zero on marketing strategies, this book will teach you what you need to know.
Another bonus is that you get an affiliate link of your own so if you choose to promote the Renegade Marketing System, you can earn commissions for doing others the favor of introducing them to this business building tool.
Becoming successful at a home business and at internet marketing is not easy. Your product or your business won't magically grow - you do have to learn some marketing skills. But once you master some basic marketing strategies, building your business will be a whole lot easier!
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