Tuesday, April 15, 2008

Free ebook-The 7 Great Lies of Network Marketing

A friend sent me a link to a free ebook, The 7 Great Lies of Network Marketing, which I found to cover just about all the reasons why I've seen people try and fail at network marketing or MLM businesses- including myself. The companies offer "training" materials, which tell you to make lists of your closest friends and relatives and start with them, have a positive vision of what you want and belief in yourself and your product. This ebook tells you why this doesn't work for building a business.

Here are the 7 Great Lies. Do they sound familiar?

Lie #1 – Everyone is your prospect!
Lie #2 – This really isn’t sales. We just share products with people
Lie #3 – Anyone can do this!
Lie #4 – We’ll build your business for you
Lie #5 – We have the best product ever!
Lie #6 – You just don’t have enough belief!
Lie #7 – The proven system.

Read this ebook and you'll see why these lies don't work and doom you to failure. Find info on what you DO need to do to turn it around.

Of course, all this leads to another ebook, which is for sale, called the Renegade Marketer, which explains in detail just how to turn this around. To get people coming TO you, instead of you chasing them. This ebook, which also offers some freebies along with it, costs $67. I plan to order today so I'll write a review of this program and let you know whether or not it was worth the money.

One thing this ebook promises is to help you increase your business partners each month from maybe one or two sign ups to 8, 10 or even more per month. This I have to check out!

If you have an MLM business and aren't aware of it, everything you purchase for doing business is a tax deduction, at the very least so keep track of everything you buy.

Another great free resource attached to this is Renegade University. There is a pay portion, but there is also a free section which teaches about attraction marketing and helps you attract leads who come to YOU instead of you chasing them. Here are some other great nuggets of marketing info you'll glean from this site:

  1. Build a List of Prospects with NO 'out of pocket' expense… you’ll never have to chase people, buy leads, or waste money on advertising again.
  2. Attract quality business builders onto your team… they’ll be coming to you.
  3. Make money while prospecting… this helps you pay for current business expenses, puts money in your pocket, and fuels your marketing.
  4. Ultimately, grow your business in a more effective and attractive way.
A friend of mine recently set up this website, a discussion group on attraction marketing, called Networking Naturally - Niche and Attraction Marketing that you might also enjoy. You have to sign up for it but the site is free.

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